Kim Petras is cementing her reign over the electro/hyper-pop landscape with the release of her music video for the new single, ‘Freak It‘. Inspired by pure, unadulterated Euro club culture, this track is a pulsing, high-energy dance floor anthem that arrives with visuals shot directly in the heart of the scene: a raw, captivating club in Paris. The video for ‘Freak It’ is poised to be an immersive visual experience, trading polished pop choreography for the gritty, relentless energy of a late-night rave. The Parisian setting captures the authentic spirit of the track, which perfectly fuses propulsive basslines with shimmering hyper-pop synths. This latest release firmly places Kim at the intersection of avant-garde pop and hard-hitting dance music, proving she knows exactly what the club masses crave. The momentum behind ‘Freak It’ is already stratospheric, following the runaway success of her recent single, ‘I Like Ur Look,’ which racked up an incredible 1 million views on YouTube within just three days. But beyond the chart numbers, this new material signals a profound evolution in her artistry: it marks the first time Kim has stepped into the producer role, co-producing her own music. This hands-on approach offers fans a thrilling look at her creative vision, ensuring every bass drop and synth line is fully realized by the artist herself. Kim Petras remains one of the most influential figures in contemporary music. As the first out trans artist to win a major-category Grammy Award, she has consistently used her platform to help define and shape not only pop and dance music but also modern queer culture. Her ability to deliver iconic fashion moments while pushing the boundaries of genre makes her video releases essential viewing. With ‘Freak It‘ already making the rounds online, Kim Petras invites fans to dive headfirst into her most electrifying, club-focused era yet.Kim Petras Unveils Electro-Charged Video For ‘Freak It’
A New Era: Co-Production and Global Momentum