Watch HAIM bring their album art to life in their “Man From The Magazine” video

Earlier this summer, HAIM returned with their third studio LP, the cheekily-titled Women In Music Pt. III. Frequent collaborator Paul Thomas Anderson shot its album art, a stark photograph of the sisters behind the counter at Canter’s Deli, surrounded by various hanging meat products. That same day, they also shot a video for “Man From The Magazine,” a sharp retort to industry misogyny. “Paul came up with the idea after hearing the whole record, and we both felt strongly that this song in particular needed a visual,” Danielle Haim wrote on Instagram. “So I put on a mic and sang it live in the middle of the deli.”

“Man From The Magazine” is the fifth video from WIMPIII that Anderson has directed, following clips for “Summer Girl,” “Now I’m In It,” “Hallelujah,” and “The Steps.” Watch it above, and then head here to peep HAIM’s 2021 UK tour dates with Georgia.